6.12.08doo-top


ABOUT ::

globeGlobally 5.3 billion (yes, BILLION) pounds of doo doo is “produced” every day. By the time you read this sentence 12,000 pounds was just squeezed out.

“Waste management is the collection, transport, processing, recycling or disposal of waste materials. The term usually relates to materials produced by human activity, and is generally undertaken to reduce their effect on health, the environment or aesthetics. Waste management is also carried out to recover resources from it. Waste management can involve solid, liquid, gaseous or radioactive substances, with different methods and fields of expertise for each.” – Wikipedia.org

Doo Doo Motors was founded with three basic principles, “Reduce, Reuse, and Recycle.” In 2007, founders Hal Oaks and Steve Kipper were out running errands for their wives and stopped at a gas station to fill up Hal’s jeep wrangler (currently selling his jeep wrangler ). After plopping down (no pun intended) $43.00, Hal and Steve struck up a conversation about how American’s are gouged and held hostage with gas prices. Both Hal and Steve are innovators at heart, Hal for his legendary red neck electric chair, while Steve has developed a prototype of a small 10HP engine that runs solely on magnets (north and south poles repelling each other). The two met over a period of several months and collectively decided that the largest natural waste available, quote frankly is doo doo.

Many experiments were conducted in Hal’s garage, until a working engine was created. They had successfully converted a gas lawnmower engine to run on… doo doo. The process is patent pending, so no further detail can be revealed at this time.

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The Doo Doo Motors campaign is a fictitious advertising campaign created by Jason Levy @ JPL Web Design Company to test the results of advertising in our print and online products and to stimulate discussion on a timely environmental topic of interest to all citizens. All names, identities, characters, persons, whether living or dead, companies, situations, offers, products, services, and other information appearing in this campaign and the associated website are fictitious. Any resemblance to real or fictitious names, identities, characters, persons, whether living or dead, companies, situations, offers, products, services, or other information, is purely coincidental and unintentional. In other words, smile, we're pulling your leg, umm we mean finger.